As we celebrate the arrival of an exciting new year, the team at Tembo Hospitality Group is reflecting on an incredible 2024 filled with growth, creativity, and collaboration. Here are some of the highlights from a truly memorable year:
Winter: Retreats and New Beginnings
- Kicked off the year by expanding our marketing team, welcoming Sophia to the Tembo family. Her design talent and perspective have been invaluable, bringing fresh energy and innovative ideas to all of our projects.
- Rolled out stunning new menu designs for our client, Ilda in Sylva. The updated menus showcased delightful new dishes, blending creativity with easy readability to enhance the dining experience.
- Hosted our 3rd annual marketing retreat, which brought our team closer together as we visited each of our clients in the Western North Carolina region. This immersive experience allowed us to deepen our understanding of each client’s unique stories and refine our strategies. It was also a great opportunity to strengthen our team’s bond and spark fresh creativity.
Spring: Welcoming Growth and Fresh Ideas
- Our growth continued with the addition of Jake and Kalsey to our marketing family. Jake’s website expertise and Kalsey’s social media skills have been game-changers, enabling us to deliver even more impactful results for our growing list of clients.
- Created eye-catching advertisements for Asheville Airport featuring Bear Lake Reserve. These vibrant visuals captured the essence of the serene destination, inviting travelers to experience the magic of Bear Lake.
- Participated in the 26th annual Greening Up the Mountains festival in Sylva, NC. This event allowed us to connect with the local community, showcase our clients, and celebrate sustainability initiatives.
Summer: Celebrations and Grand Openings
- We supported our partner, Blue Ridge Bootleg, as they officially opened the doors of their roastery. Their debut was met with excitement and excellent coffee, marking the start of a promising journey.
- Hosted the popular soda brand Cheerwine at Bear Lake Reserve for a content creation session and Summer Contest promotion. This collaboration blended iconic Southern traditions with Bear Lake’s picturesque setting, resulting in vibrant and engaging content.
- Launched a new luxury-focused campaign for Mountain Falls, highlighting its inviting and upscale appeal. The campaign emphasized elegance and relaxation, resonating deeply with its target audience.
- Welcomed Skylyr to the Tembo team. His contributions as a Food and Beverage Manager have already been making waves!
- Visited our newest client, Bear Lake Heaven, to capture stunning content and share their unique story. From serene lakeside shots to dynamic lifestyle visuals, we showcased the charm and appeal of this beautiful destination.
- Developed innovative creative assets for Alovéa Global, ensuring their brand stayed dynamic and compelling. These assets ranged from promotional videos to engaging social graphics, helping Alovea maintain a strong presence in their market.
Fall: Social Media Success, Fresh Designs, Grand Openings and Giving Back
- Successfully launched Bear Lake Heaven’s social media presence, connecting them with their audience like never before. Through strategic content and thoughtful storytelling, we’ve helped them build a loyal online community.
- Delivered a handcrafted new website for Sylva Social, complete with fresh branding and modern designs. The website reflects Sylva Social’s vibrant spirit and serves as an inviting digital hub for their audience.
- Celebrated the grand opening of Sylva Social, a hub for connection and creativity in downtown Sylva. The event was a joyful celebration of hard work and community spirit.
- Supported Hurricane Helene relief efforts alongside our clients, showcasing the power of community and compassion. Together, we made a meaningful impact by providing aid to those in need.
- Embarked on a content trip to prepare for the winter season, ensuring our clients’ brands were ready to shine in the colder months. From festive visuals to strategic planning, we laid the groundwork for a successful holiday season.
